Retread is a short format video inspired by Ron Fricke’s 1992 film Baraka. Charting a similar course with its cinematographic journeys around the globe, Retread swaps out the 70mm panoramic shots of urban and remote landscapes found in the original for footage sampled from a variety of American SUV television commercials.
In the case of each commercial, the automobile was digitally removed, with all of the advertisements subsequently pieced together to form one continuous whole. The edit was finished by inserting ‘retreads’ (industry jargon for TV jingles composed for a particular client that were never used, but instead recycled for other potential clients), sans product voice over, as the soundtrack.
It’s been said we exist in the information age, we are building a society based on the art of communication featuring: Dj’s, Bands, Producers, and Record Labels.
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The DemoStreams (MFA L.L.C) establishment was created by artist for artist. The Demostreams (MFA L.L.C) agenda & concept is based on a progressive business model, through an interactive media platform, and intergrating cutting edge technology.
Our objective is to clarify & define the perception of a music communtiy, and transforming it into a lifestyle. The way we see it, the music industry already has a set of rules embedded into the process. We intend to manipulate the established order, recreating the essence and purpose of music as an art form.
As a DemoStreams (MFA L.L.C) member and listener, you gain access to a rich system of networking resources. The DemoStreams (MFA L.L.C) Music Community connects members, musicians, artists, and generations of viewers to exposure to talent agencies, recording labels, and local and international artists, from DJ’s and bands to the next hottest producers in the business.
Our purpose and goal is to construct the platform that supports and updates our members with local and international party promotions, information and contests in addition to the monthly DemoStreams (MFA L.L.C) newsletter.